All That Glam - Make Up Application In Advertising
Make up is an essential part of advertising. It's been a part of society since ancient civilization. Over time make up has been perfected and new techniques have come out. However, the base necessities are still there -especially in advertising. Make up essentially makes up for characteristics that we don't have. They also emulate healthy traits such as rosy cheeks and red lips. Additionally, make up can be applied in an artistic fashion. Make up in itself is an art form and takes special application. This is why make up artists are in high demand. In the world of advertising most models wear make up. Techniques such as contouring are a current trend. The simplest application is for foundation, eye brows and eyes. Most advertising make up features models with nude or with a natural looking make up style. The effect is a clean look with no blemishes, scars or bags under the eyes. Often this look is changed up for a more glam inspiration. In the world of high fashio
